Conference Agenda: SWE’s Virtual Mini-Conference—A Deep Dive into Pinot Noir!

SWE Mini Conference - Pinot NoirComing on Saturday, October 19: SWE’s Virtual Mini-Conference—A Deep Dive into Pinot Noir!

This event is offered free-of-charge for members of SWE. Space is limited, however, and pre-registration is required. If you have any questions about this event (or to request a spot), please contact Jane Nickles at jnickles@societyofwineeducators.org

The Conference Website (including speaker information, handouts, and a link to the webinar platform) will be emailed to registered attendees on October 14. We hope to see you there!

CONFERENCE AGENDA (all times central)

  • Saturday, October 19—10:00 am: Pinot Noir in South Africa with Jim Clarke. Pinot Noir first came to South Africa in the 1920s, but it wasn’t until intrepid growers began exploring the Cape South Coast in the 1970s that the grape began to find its home and show off what it’s capable of in the Rainbow Nation. Today it’s still only found in small quantities, but punches far beyond its weight when it comes to reputation and critical regard. Wines of South Africa Country Manager Jim Clarke, author of the Classic Wine Library’s Wines of South Africa, will lead viewers through the story of Pinot Noir in South Africa, exploring its history, taking apart prominent regions where the grape excels, and highlighting the grape’s leading producers.
  • Saturday, October 19—12:00 noon: Exploring Chile and the Future of World-Class Pinot Noir with Elijah B. Smith. While Chile gets a lot of attention for its Cabernet Sauvignon and brawny red blends, the country also contains a plethora of cooler-climate wine regions—including the well-known Casablanca Valley and the up-and-coming southern reaches—where Pinot Noir can shine. In this session, join Elijah B. Smith CWE on a tour of the many producers and regions of Chile that are primed to produce world-class Pinot Noir.
  • Saturday, October 19—2:00 pm: Oregon—The Future of Premium Pinot Noir with Carrie Kalscheuer. Discover all the reasons—including the climate, location, soils, and resources—why Oregon enjoys its well-deserved reputation as a leading producer of premium Pinot Noir. We’ll look at the state’s viticultural history—including the rise of Oregon Pinot Noir—as well as its well-documented diversity in terms of terroir. Join In this session, join Carrie Kalscheuer (Chief Brand Officer of Ponzi Vineyards) for an in-depth look at Oregon’s commitment to sustainability, quality, and affordability. 
  • Saturday, October 19—4:00 pm: Pinot Noir Across Terroir with Tanya Morning Star. Discover the rich diversity of Bourgogne’s red wines with Tanya Morning Star, CWE. Pinot Noir is one of the most ancient and captivating grape varieties on the planet! Native to the famed region of Bourgogne in Eastern France, Pinot Noir is a true chameleon of the wine world, effortlessly adapting to its surroundings and crafting wines that sing with the unique essence of each terroir, from village to village, plot to plot. This grape has been beloved since Roman times, and for good reason – its ability to translate the land into a bottle of wine, from humble table wines to the world’s most prized bottles, is nothing short of magical. Join Tanya Morning Star for a deep dive into the heart and soul of one of the world’s most expressive grapes, uncovering Pinot Noir’s remarkable ability to shape-shift and tell the stories of its origins.

Welcome to the World, San Luis Rey AVA!

Base map via the TTB AVA Explorer Map

Base map via the TTB AVA Explorer

On August 30, 2024, the TTB (Alcohol and Tobacco Tax and Trade Bureau) of the United States approved the San Luis Rey American Viticultural Area (AVA). The new AVA is located in California’s San Diego County, entirely within the previously established South Coast AVA. The AVA extends from the coastal city of Oceanside inland to the Merriman Mountains and Moosa Canyon.

The area is named for the San Luis Rey River, which runs through the northern edge of the area and drains into the Pacific Ocean; and for Mission San Luis Rey—founded in 1798 and built close to the banks of the river. The defining characteristics of the San Luis Rey AVA include the area’s topography, climate, and soil. These features are discussed below.

Topography and Climate: The San Luis Rey AVA sits at relatively low elevations (the mean elevation is 563 feet above sea level) and is located close to the Pacific Coastline. This situation allows cool ocean breezes to flow through the region, thus creating an overall cool, maritime climate. The average annual maximum temperature of the San Luis Rey AVA is significantly cooler than the surrounding areas (including the Temecula Valley AVA, San Pasqual Valley AVA, and Ramona Valley AVA).

Base map via the TTB AVA Explorer

Base map via the TTB AVA Explorer

Soil: Compared with the surrounding area, the bedrock supporting the San Luis Rey AVA is generally older and richer in sandy loam (an ideal texture for commercial viticulture, and a point of differentiation and potential advantage over much of the rest of the South Coast AVA).  Soil parent materials include granite, sandstone and quartz.

The San Luis Rey AVA covers a total of approximately 97,733 acres, with 256 acres currently planted to vineyards (with another 29 acres of planned vineyards). There are 44 commercial vineyards and just over 20 bonded wineries—including Fallbrook Winery and Lionsgate Estate Winery—located within the region. The leading grape varieties include Cabernet Sauvignon, Merlot, Cabernet Franc, Syrah, and Grenache.

When the San Luis Rey AVA is brought into force—on September 30, 2024—the total number of AVAs in the United States will be 274. Of these, 153 will be in California.

Welcome to the world, San Luis Rey AVA!

References/for more information:

Post authored by Jane A. Nickles…your blog administrator: jnickles@societyofwineeducators.org