Tag Archives: Spain

Toro de Osborne

  By admin | November 3, 2013 - 12:21 pm |
Leave a comment

Toro_Osborne_Cabezas_de_San_JuanThe Osborne Bull:  regarded as the “unofficial” symbol of Spain, he weighs sixty tons and stands as tall as a four-story building. There are currently 90 of them scattered throughout the country, many of which are protected as national monuments.

His image can be found on stickers, key rings, and, at sporting events featuring Spanish teams or athletes, embedded in the middle of the Flag of Spain. The free-standing bulls are so emblematic of Spain that separatists have, on occaision, attempted to tear them down at various times in Catalonia, Mallorca, and Galicia.

The “Toro de Osborne” was designed by famed Spanish graphic designer Manolo Prieto in 1956 as an image to be used on bottles of Osborne’s “Veterano” Brandy de Jerez. Over 500 “Billboard versions” of the bulls, with the name “Veterano Osborne” painted across them in red, were soon scattered strategically throughout Spain, along the roads and highways.

Osborne BullBy the 1980’s, the Bulls had become so indicative of the Osborne brand that the company stopped painting their name across the bulls.  Today, there are only two signs in Spain with the word “Osborne” still painted on them; one at the Jerez de la Frontera Airport, and one in the town of El Puerto de Santa María, where the Osborne headquarters is located.

In 1998, a Spanish law was passed that prohibited billboards and other advertising along Spanish roadways.  It seemed as though the bulls were to be torn down to comply with the new law.  However, an unprecedented popular movement caused the Spanish Supreme Court to “pardon” the Osborne Bull due to cultural and artistic interests.  In the words of the Spanish Supreme Court, the Osborne Bull had “exceded its initial advertising sense and has been integrated into the landscape.”

Osborne Bull flagThe original bulls were carved, true to Manolo Prieto’s original drawing, out of wood.  However, the wooden signs soon weathered and were replaced with a sturdier metal version.  Today’s metal bulls are created from seventy individual pieces of iron held together by 1,000 bolts, four scaffolding-like turrets held in place with bases that weigh a combined 55 tons, and decorated with 20 gallons of black paint. The Osborne Bulls are maintained by the family of Félix Tejada, one of the leading “metalúrgicos”  (metalsmiths) of Spain.

Click here to visit the Bodegas Osborne website.

Click here to return to the SWE Website.

Post authored by Jane A. Nickles, CWE – your SWE Blog Administrator – jnickles@societyofwineeducators.org

 

 

 

Sir Francis Drake and the British Love of Sherry

  By admin | March 29, 2013 - 7:32 pm |
Leave a comment

sir-francis-drake-statueIt’s one of the best stories in the history of wine:  How Sir Francis Drake “singed the beard of the King of Spain” in a 1587 raid on the Port of Cadiz and made off with 2,900 barrels of wine. It also might just be the reason behind the somewhat cliché, but at the same time, undeniable love the British have for Sherry.

The tale goes back to the 1400’s, as Europe began exploration of the new world. The great capitals of Europe were sending explorers such as Ferdinand Magellan and Christopher Columbus to find passage ways for trade and to discover what lie beyond the wide oceans.  Christopher Columbus, despite being of Italian birth, made his most famous deal with King Ferdinand and Queen Isabella of Spain and set sail from the Spanish ports of Palos de la Frontera, Cadiz, and Sanlucar – all regions well known for wine.

These explorations were spectacularly successful for Spain as explorers began to return in ships filled with gold, silver, and other wealth from the new world. At the same time that Spain was profiting from the plunder of Mexico and Peru, young Queen Elizabeth of England was benefitting from the wealth brought in by her expanding colonies in North America.

However, it soon became clear that British colonies in North America could not begin to produce anywhere near the immediate wealth arriving by the galleon load from Spain’s incredibly lush New World sherry barrelterritories. Knowing that an island kingdom must be strong to survive, Elizabeth turned a blind eye as Sir Francis Drake and other English sea captains began raiding Spain’s slow-moving, heavily laden ships, seizing the riches for their own.

It did not take long for the Philip II, the King of Spain, to have had enough of England’s daring Queen and her “sea wolves” and he soon hatched a plan.

In 1580, King Philip ordered that a great Armada, or Navy, be built.  His plan was to invade England, remove Elizabeth from the throne, and crown himself king of England in Westminster Cathedral.  However, Elizabeth heard of the plan and made a bold preemptive strike, led by the highly skilled ship’s captain, Sir Francis Drake.

Drake was sent out from Plymouth on April 12, 1587. He arrived just outside of Cadiz on April 29th.  Late in the afternoon of that day he sailed boldly into the harbor, completely surprising the defenders and throwing the Spanish land and naval forces into a panic.

Drake's map of his planned attack on Cadiz. (Public Domain)

Drake’s map of his planned attack on Cadiz.
(Public Domain)

All the remainder of the day and into the next, Drake plundered and burned. Thirty-seven Spanish vessels were destroyed with only minor losses on the English side. As part of the spoils of the raid, Drake and his crew famously stole 2,900 barrels of Sherry and delivered it up to the British Court. This devastating battle became known as “the singeing of the beard of the King of Spain.”

As you might guess, it became all the rage in England to drink the captured Sherry.  Spanish Sherry was suddenly the most popular drink in England.  Legend even tells us that the English loved to call it “sack” because, well, Drake had sacked the Spanish supply port.  In the ultimate show of British praise, Shakespeare praised Sherry, or “sack,” when he had Sir John Falstaff proudly declare in Henry IV, Part 2, “If I had a thousand sons, the first humane principle I would teach them should be, to forswear thin potations and to addict themselves to sack”.

Note:  There are other explanations for the term “sack” as well.  For instance, some say the term comes from the Spanish verb “sacar,” meaning “to draw out.”

 

Post written by Jane A. Nickles, CWE (your SWE Blog Administrator) bevspecialist@societyofwineeducators.org